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At Magpie we immerse ourselves in a culture of ideas and innovative thinking. Our Ideas Café is a thriving place where our teams engage with target audiences, devise campaigns, test concepts and plan our next big ideas. Get in touch if you would like to take part in future creative workshops, research or focus groups.
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LATEST NEWS
Posted on September 10, 2019
Raising awareness of painkiller addiction in Sunderland
Painkiller addiction hit the headlines this week, with the BBC reporting that at the end of March 2018 half of people using painkillers, antidepressants or sleeping tablets had been on them for at least 12 months. Our latest campaign for NHS Sunderland CCG will launch later this month to raise awareness of the dangers of the long-term use of pain medication and educate healthcare professionals on how they can support their patients. Although the big idea is still under wraps for now, our Campaign Manager Alex lets you in on our process so far. In the UK, it’s estimated that... Read full story
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Students in MindPosted on September 13, 2019We have been working with Mind and the University of Leeds to co-create a new mental health resilience training programme for students. According to the Mental Health Foundation, 75% of mental health problems are established by the age of 24. With a spotlight on supporting more young people around the UK on the national agenda, […]
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46,000 people join our campaign to look out for their neighboursPosted on September 12, 2019
Recent research shows that Britain’s sense of ‘community spirit’ is in decline – more than half of people rarely speak to their neighbours and 68% describe them as ‘strangers’. Working with target communities across West Yorkshire and Harrogate, we defined a brief and co-created a campaign, with the aim of combating loneliness and the associated […]
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WIN: 4 Surprising Wellbeing Trends of 2019 so farPosted on July 15, 2019
From spiritual healing to satisfying social media posts, Jake takes a look at the surprising wellbeing trends of 2019…so far. Elderberries Berry good for your wellbeing — apparently, searches for recipes including elderberries have rocketed by 685% this year. Elderberries contain anti-inflammatories and anti-oxidants that are good for our hearts and help protect us from infections. […]
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