Our graphic designer, Alice Halfpenny, writes about the Magpie manifesto and what it means to build happier, healthier communities.
For World Poetry Day, this manifesto was co-created with Magpie employees by testament. It communicates the mission and values of Magpie as a company and it’s individual employees.
It’s been brought to life using video footage from our past and present campaigns and our wonderful communities.
TEXT:
Spreading wings, moving with purpose.
To unearth missed opportunities
Treasuring successes.When there’s
Too much grey information
And a lack of colour
We break out of the mundane.We nurture an environment of
Individuality and self-expression,
Learning everything with an empathetic ear.Delivering with confidence,
Never blind arrogance,
We are the champions of unheard voices.We’ve got to do it now,
Because the causes are urgent;
Real-time problems we need to solve,
Passion and action makes change,
But the legacy must last.Together,
We fly,
Accelerating toward a better future,
And the change we make is.Sustainable,
Freeing,
Transparent,
Rebellious,
Sunshine,
Successful,
Courageous,
Influential,
Golden.