Amy filming a video for our charity project Make Believe.

Whether we’re brainstorming our next big idea, conducting on the ground research for a new project, or visiting our clients – it’s never a dull day at Magpie. Today, Amy tells us about a typical day as a Content Creator in the Ideas and Imagination Team.

Hey I’m Amy and I’ve been part of the Ideas and Imagination team since I began my first year at university, which means I will soon be celebrating my three year anniversary at Magpie!



In this time, I’ve had the privilege to work on a wide range of live briefs in my role as an I&I team member, as one of our main responsibilities is to provide insight for projects and develop concepts from a student’s perspective. My specific role in projects involves filming and editing footage to help us create engaging content for both our clients and Magpie!

You’re most likely to find me…

Brainstorming new content ideas for our clients, behind the lens, or editing footage in our Ideas Café. I love creating visually exciting content that takes our clients’ breath away. The power of videography is incredible, as you have the opportunity to create content that transports the target market somewhere else in an instant. I take the responsibility very seriously, and I aim to produce content that leaves the viewer inspired, excited and engaged.

The best part of my day is…

The best part of my day is always different because no day is ever the same. I get to work alongside the best in the creative sector, and as a student, the mentoring and advice you receive is invaluable. Every day I feel inspired by the people that surround me; their talent humbles me. The best part of my day is getting to be a part of the Magpie family and the culture that exists here.

Not your usual day in the office…

I’ve learnt that the only limits are your imagination! 18 months ago we set up Brand Circus, an event where we collected student insight, centred around a circus theme. The event was a huge success with students taking part in a range of activities within the ‘Ringmaster’s Main Stage’.

At the end of the event, we had several rainbow bagels left from one of our clients. As the student on the team, I got to take the bagels home and consequently lived off them for the next week!

To learn about other members of Team Magpie, click here.