Valentine’s Campaigns That Stole Our Heart
Our Ideas and Imagination team looked at how brands have been trying to woo us this Valentine’s. Here are the ones that stole our heart…
Burger King – Adults Only Valentine’s Day Meal
“Kids have got their ‘Kid’s Meal.’ But what about grownups? Adults? Shouldn’t they have their own meal too? At least on Valentine’s?” – Burger King
Burger King Israel are offering an 18+ valentines meal that includes an ‘adult toy’ inside. Cheeky!
NHS Blood and Transplant – Kidney-Shaped Love
The NHS are trying to get people to discuss organ donation more with their loved ones, using Valentine’s Day as a focus. Instead of giving your heart this Valentines, why not think about giving a kidney?
Watch the video here.
Lush – #loveislove
Lush’s #LoveisLove campaign featured same sex couples, showing their support for the LGBT community.
Snickers – You’re Forgetful When You’re Hungry
Snickers launched a series of billboards in London, each with 300 cards that can be peeled off, helping forgetful passersby pick-up a Valentine’s card for their loved ones!
KFC – Fried Chicken Bouquet
KFC announced their fried chicken bouquet as an alternative to traditional roses. Customers could tag their significant other in a Facebook post to be in with a chance of winning one. While the idea gained traction online, only two bouquets were up for grabs, in New Zealand. Sigh.