Welcome, the Magpie Ideas Café is always open for business...

At Magpie we immerse ourselves in a culture of ideas and innovative thinking. Our Ideas Café is a thriving place where our teams engage with target audiences, devise campaigns, test concepts and plan our next big ideas. Get in touch if you would like to take part in future creative workshops, research or focus groups.


Posted on March 13, 2017

Magpie Launches ‘Reinvention Convention’ for Leeds Universities’ Brilliant Young Minds

Every year at Magpie, we run an event that gathers inspirational young thinkers together for a day of insight and idea generation. This year we are hosting Reinvention Convention, a first-of-its-kind event that aims to help well-known brands reinvent part of their business. As Enterprise Ambassadors for University of Leeds, we invest a lot of time working with students to champion their voice, help nurture and develop their ideas and gain more real-life work experience. This year’s event will take the form of workshops where innovative thinkers will get the opportunity to collaborate with like-minded people and a creative agency. Students will work...
  • Reinvention Convention Report
    Posted on March 24, 2017

    Reinvention Convention was a big success – an afternoon of young, innovative thinkers working on live idea generation briefs to give well-known brands a face-lift. Gino, our very own Ideas & Imagination journalist, reports on the event: Workshop warm-up It was two hours of tremendous intuition and mindboggling idea mix mashing for the creatives at […]

  • Fairtrade: How ethical brands could dominate the market
    Posted on March 8, 2017

    In Fairtrade Fortnight we asked our Ideas and Imagination Team about their views on fairtrade and whether they make ethical purchases. Young people are idealists The team said that ethical purchases were a normal part of their lives – especially when they know the impact of bad buying decisions. For example, most of our team of […]

  • Craft Beer… Tastes and Trends in 2017
    Posted on March 7, 2017

    In this week’s Show ‘n’ Tell our Account Exec, and Leeds Beer Festival volunteer, Josh, talked about craft beer, where he thinks this growing industry is going in 2017, and which British breweries are leading the way… Craft beer has been around as long as Belgians have been making beer, however the UK Craft Beer […]

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